Welcome to the one place where EMAC is Whack!

"Attack of the EMAC" is Kevin Sharpe's class blog for EMAC 6300: Introduction to the Study of Emerging Media and Communications at the University of Texas, Dallas. He is an educational marketing manager and runs the Newspaper in Education program at The Dallas Morning News.

Showing posts with label Portfolio. Show all posts
Showing posts with label Portfolio. Show all posts

Saturday, September 18, 2010

Following up to my AC Advocacy!

After my last post about the impact of air conditioning on sun belt culture and community, I remembered an argument I made in spring 2010 about the new AT&T Performing Arts Center in downtown Dallas. I alluded to air conditioning, but did not make an obvious connection regarding how AC can be attributed to the lack of any type of street-life outside in the heat heart of the PAC.

I wanted to be sure I offered a solution and not just blame. Rather than get all preachy and say how weak Dallasites are about the heat and how AC has spoiled us, I just wanted to point out an opportunity to impact the culture.

It's another example that demonstrates how AC has impacted our infrastructure here in the heat heart of the sun belt!

Consumer demand requires these cultural centers to include parking solutions since the automobile is a "driving" factor in a culture like Dallas where the car is king. While the overall approach to the center's design embraced underground parking in order to prevent any significant type of unappealing impact on the architectural aesthetics, the consequence of this "door-to-door" air conditioning challenge has been an absence of any vibrant street life as well as any sense of community.

Short of suggesting Dallas puts the new AT&T PAC inside a bubble and pump in sweet AC, I attempt to motivate and inspire others to act.


Monday, August 30, 2010

Summer Project - "Found out on Facebook" Feature

Over the summer, I made this non-fiction video about some great family news that was documented on Facebook. I challenged myself to use only authentic elements available on Facebook without manipulating the narration.



I'm trying to transition out of my comfort zone and utilize video -- rather than copy -- to tell stories. I majored in journalism as an undergrad and didn't explore broadcasting. Equipment wasn't very accessible back in those days. You had to take classes to learn how to use the tools then sign up and wait to use them. So I chose to focus on the emerging desktop publishing that was taking the industry by storm.